Screenwriter, Randall Wallace (Secretariat), recently shared advice from his father who was a salesman:
“People will almost never remember what you say, and just a little of what you do, but they will remember how you make them feel.”
Wow… that is some powerful wisdom and why do I bring it up for us to ponder? As artists we make unique contacts with our viewers as we try to reach their inner being.
Our art is communication be it words, visual or auditory. We are dealing with the senses and that is a big responsibility. The grand propagandists know how to evoke and tap into these emotions. As artists, we are trying to reach this inner human level ourselves and sometimes we are successful. The feeling of success may be when we finish a piece and we step back to see and exclaim, wow that is powerful.
|Quest 40x30 acrylic on canvas|
It may be that we have a responsibility to reach for that wisdom of the salesman by keeping the audience in mind and not take this too lightly. After all we are trying to communicate with that sense of feeling in our audience.
The last composition Mozart created before his death was Clarinet Concerto in A Major. This is a familiar piece of music that will calm your soul. Clear your mind for just a few minutes, close your eyes and just listen to this wonderful gift. Mozart left us with a masterpiece. We do not think about how he wrote this piece, or what he said about it, we think only of how it makes us feel.
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